Active Intelligence 3.0
Active Intelligence 3.0 is now available. This is the first named release of Active Intelligence, bringing proactive, account-aware intelligence to your marketing. It learns from your account history, automations, performance patterns, audience behavior, and brand to surface the right next move, often before you even ask.
The release is built around three areas: External Intelligence, which helps Active Intelligence understand your account, your market, and your competitors; Autonomous Actions, which prepares drafts, reports, and checks in the background; and Advanced AI, which makes it faster to create and edit on-brand campaigns.
Key Features
Adaptive Memory and Content Performance
Active Intelligence learns how your account works over time and identifies the messaging, creative, and subject lines that drive opens and clicks.Industry, Brand, and Competitor Intelligence
Track trends in your market, updates to your website, and changes to your competitors' products, pricing, and messaging, all turned into campaign recommendations.Proactive Drafts and Scheduled Tasks
Get campaign drafts and next steps before you ask, and turn any prompt into a recurring daily, weekly, or monthly task.Automation Monitoring
Understand your automation's logic and fix errors directly from the automation canvas.Campaign Generation, Editing, and AI Images
Create a campaign from an email screenshot, webpage, or PDF, edit individual blocks and columns, and generate images aligned with your Brand Kit.
Benefits
More proactive marketing
Timely campaign ideas and drafts arrive informed by holidays, market news, and competitor activity, so you spend less time starting from scratch.Less repetitive work
Recurring summaries, reports, and checks run automatically, so you no longer need to type the same prompt every day.Recommendations grounded in your data
Guidance reflects your own account's patterns and results instead of generic advice.Always in sync with your brand and market
Your campaigns stay aligned with changes on your website and in your industry.
To read more about this new feature, click here.
